Discover who we are in this video Celebrating Together
25 Years Growing Together
The Dream
1999
It all began the day when Miguel Artero, founder of Salesland, decided to embark on the adventure of entrepreneurship.
The Name
2000
Choosing the name of Salesland was the very first step toward establishing our company in Spain, on 2nd October, 2000
The first Team
2000
Soon, the very first “Salesland team” was formed. The first colleagues who believed in and committed to this project.
First business Areas
2000
Sales Force and Point of Sale were the two initial business lines which Salesland launched its activity.
First Client
2001
Citibank, now WiZink, became the first client to place their trust in our multichannel sales vision. A partnership that continues today, 25 years later.
First Country
2004
With WiZink by our side, we expanded beyond Spain into our second country of operation: Portugal.
International Client
2005
As a result of our outstanding performance, the multinational Telefónica (now Movistar) chose Salesland as a strategic multi-country partner, leading us to develop 50 projects across 10 different countries.
The "new" Salesland
2005
The company experienced significant growth—geographically, organizationally, and commercially—which prompted a deep strategic review to define Salesland’s new lines of action.
New Technologies
2005
We made a firm commitment to new technologies and in-house developments, launching our flagship real-time reporting tool, Aracne.
First Salescenter
2010
We incorporated the Remote Sales business line, now with more than six Salescenters across four countries, adding the telemarketing channel to our commercial projects.
Social Impact
2010
ONCE, a social organization, placed its trust in Salesland. This marked the beginning of a new specialization within our teams, focused on community engagement, a project that continues to this day.
The Leap to LATAM
2011
We took the leap into Latin America alongside our strategic partner Movistar, opening our first office in Peru.
The Pacific Alliance
2012
Following Peru, we expanded into new regions of interest for our clients’ commercial projects, including Colombia, Chile, and, in 2020, Ecuador.
Entry into Mexico
2015
We extended our presence into North America by adding Mexico to our list of offices, continuing our expansion strategy across the Americas.
Marketing + sales
2015
We integrated creativity into our sales projects in collaboration with our partner Google, who continues to trust us with initiatives across multiple countries in Europe and Latin America to this day.
Digital Development
2016
We integrated digital solutions into our sales projects, with the launch of our Digital Development Division.
Salesland Brands
2017
We created our own in-house creative team to bring a creative spirit to our commercial projects.
Hight capacity for Team Management
2017
We set a new record that reaffirmed our strong capabilities in recruitment and training through the LG Colombia Project—hiring over 1,200 people, across 11 different cities, in just one day. This project remains active to this day.
Salesland Foundation
2019
We launched our foundation to give back to society all the positive impact it has given us throughout our journey, with active projects in Spain and Colombia.
Salesland Campus
2020
We created the “University of Sales”—a major investment in training for our teams, offering them a solid professional career path and long-term opportunities both within our company and in the broader commercial sector.
The CAM Connection
2021
We expanded our operations into Central America, establishing a presence in Guatemala, Costa Rica, Nicaragua, Panama, Honduras, and El Salvador.
LATAM Financial Sector Growth
2022
Our presence in the financial industry across Latin America strengthened, as we added major partners such as Scotiabank and Banco de Bogotá.
Expansion into the Caribbean
2024
We opened our office in the Dominican Republic, extending our footprint to a total of 14 countries.
End-to-end Integrated Sales Solutions
2024
We introduced a new way of selling, building a tailor-made “Factory of Potential Buyers” for each client.
Full Market Coverage
2025
Salesland consolidates its position as a leader in the sales industry, with complete geographic coverage across all 14 countries of operation.
What Our Clients Say Selling Together
"A reliable and committed team"
Since we began working together, we have noticed a clear improvement in the agency’s internal processes. This has been key in ensuring that many tasks run more smoothly, allowing us to focus on what truly matters in the service. We greatly value the dedication, positive attitude, and the way you are always attentive to our needs. It is a real pleasure to count on such a reliable and committed team as yours. We look forward to continuing our collaboration and achieving great results together in the future.
"Your commitment to excellence and innovation is truly admirable"
It is such an honor to celebrate 25 years of success with you, Salesland! I vividly remember the very first day you arrived in Chile, and it fills me with joy to see everything you have accomplished since then. Every project with Movistar Chile has been a true pleasure, always carried out with exceptional professionalism and dedication. Your commitment to excellence and innovation is truly admirable. Here’s to many more years of continued growth and success!
“Commitment, growth and success”
On this very special occasion, I would like to take the opportunity to extend my heartfelt congratulations on your anniversary. Over the years, we have had the privilege of witnessing your commitment, professionalism, and dedication—qualities that have undoubtedly driven your continued growth and success. I wish you many more years of achievement and the chance to keep growing with success, filled with new opportunities and countless moments of satisfaction for the entire Salesland team.
“One of our best decisions”
A year ago, we chose Salesland as our strategic partner in Trade Marketing, and it has proven to be one of our best decisions. Their agility, commitment, and deep understanding of the business have enabled us to execute strategies with excellence and achieve our growth goals. We greatly value this partnership and look forward to continuing to grow together.
“Commitment, sales channel expertise, and performance alignment”
You have always shown an outstanding ability to adapt to every environment and commercial challenge. Whether in telesales campaigns or face-to-face initiatives, your team stands out for its commitment, sales channel expertise, and performance alignment. More than a supplier, you are a true strategic partner in every project. It has been a privilege to be there since your very beginning and to take part in a company that celebrates its first 25 years with such remarkable vitality. Congratulations, and here’s to many more to come, my friends!
“Salesland has proven that selling is not enough”
It is about building reliability, creating opportunities, and developing lasting relationships with clients and partners. And that can only be achieved with vision, commitment, and above all, people. Behind every success at Salesland stands an exceptional team, driven by talent, dedication, and passion. Salesland has been both a home and an encouragement for many professional careers, and it continues to be so today, with the same energy it had 25 years ago, enriched by the experience that only time and challenges overcome can bring.
“The most reliable partner for us”
I first came across your company back in 2005. We began working together and, thanks to the quality of your work, you steadily gained ground over other agencies through the years, ultimately becoming our exclusive provider and the most reliable partner for us—not only because of your company’s capabilities and dynamism, but also for the human value you bring to everything you do. You have grown from being a supplier to a true partner and, in many cases, personal friends. Congratulations for those first 25 years, 20 of which I’ve had the privilege of working alongside you.
“A story of energy, faith, determination, trust, and sacrifice”
In my view, the story of Salesland is, above all, the story of the people who lead it. A story of energy, faith, determination, trust, and sacrifice. Twenty-five years, not all of them marked by success, but each one essential in shaping a unique and exemplary case. An extraordinary journey, just like the people who have made it possible. Congratulations! We are truly proud to have been part of it.
"I have always admired the way they unite as a company and take action"
I have had the privilege of watching Salesland grow and of collaborating with them, both from the inside and externally. I’ve always admired the way they unite as a company and take on ambitious challenges. Behind that energy is bold leadership, a talented team, and a culture that inspires confidence and enthusiasm. It has been an honour to be part of this journey and to work alongside such committed people. Congratulations and Happy 25th Anniversary!
